The Wool Agency

The goal of the project is to create a new service and meeting place in the form of a digital platform. Sheep farmers in Uppland will be given the opportunity to use this digital platform instead of throwing away their wool.

LAG prioritized this project with the justification: This effort can contribute to making rural resources available in an innovative and sustainable way. In Upplandsbygd's area of operation, there are approximately 245 sheep entrepreneurs and this project can contribute to increased collaboration between them, which in turn can strengthen development in rural areas. It can also increase the level of livelihood for the area's entrepreneurs and make wool seen as an opportunity instead of a problem. The project creates a meeting place for consumers and producers. The project can also lead to the creation of jobs in the long term.

Visit the Wool Agency's website for more information and contact details: www.ullformedlingen.se

Link to article published by SVT: https://www.svt.se/nyheter/inrikes/tonvis-med-svensk-farull-slangs-men-nu-okar-intresset-fran-modeindustri-och-hantverkare